Chery Auto has officially inaugurated its European operations center and R&D institute in Spain, in Cornellà de Llobregat, near Barcelona. A milestone that represents a fundamental stage of the Chinese company’s expansion strategy in the European market and, at the same time, a decisive step in long-term localization projects. The choice of Catalonia and Spain confirms the central role that the area intends to take as a pillar for the group’s international growth.
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Chery Auto has chosen Barcelona
As the company’s first regional operations center abroad, the hub will serve as a single platform to coordinate Chery Auto’s main European activities. At this location, operational management, regulatory compliance, supply chain coordination, finance, and public affairs will be integrated. In parallel, the Spanish Research and Development Institute will bring together key expertise in distribution, technology, and industrial collaboration, improving market responsiveness and adaptability to regulatory requirements.
R&D and more
The project will also contribute to the development of the local industrial ecosystem, with the creation of highly qualified jobs in various areas such as engineering, innovation, product development, and distribution. The initiative also strengthens Chery Auto’s vision for Europe, considered not only a strategic market but a reference for innovation, sustainability, and regulatory standards. With a strategy summarized in the principle of “operating in Europe, with Europe, for Europe,” the company aims to integrate stably into the regional production fabric and consolidate long-term partnerships.
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