New move by Denza, the premium brand of the BYD Group: it will be sponsor and mobility partner of the new edition of the BIG ART Festival in Porto Cervo, scheduled for Saturday, August 9 at Romazzino, A Belmond Hotel, in the heart of the Costa Smeralda.
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The gala evening, reserved for an international audience, combines music, art, fashion, high jewelry, gastronomy, hospitality and innovation. Guest of honor and star of the exclusive concert will be Robbie Williams.
The strategy
Inside the location DENZA will present the Z9GT, a shooting brake with fluid and distinctive design available both in electric version and Super Hybrid DM (Dual Mode). The model, in short, interprets the brand’s vision of premium mobility. It also features the Devialet audio system and front and rear massage seats or FLASH Charging allows ultra-fast charging. Guests will be able to discover up close the characteristics of the vehicle, which offers high autonomy and flexibility even for long trips.
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To complete the mobility experience, DENZA will provide a dedicated shuttle service to accompany guests to the event. The collaboration is part of DENZA’s positioning path in international contexts related to contemporary luxury, understood not only as aesthetics and quality of materials, but also as innovation, smart technology, customization and fluidity of the experience. VB
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