Now it’s official
Already in recent days, as we reported following a scoop from motorsport.es, Aprilia had signed an agreement with Monster Energy, a global leader in the energy drink sector. The official announcement came today, with the Noale team signing a multi-year partnership effective from this edition of the Italian Grand Prix. The collaboration includes a strengthening from 2027, the year in which Monster Energy will officially become the title sponsor of the team. In the meantime, as the main sponsor, the logo of the American brand will appear on the bikes of Bezzecchi and Martin, on the suits of both riders, and on the team’s assets.
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“We are very happy to announce this partnership with a global company like Monster Energy, which will be by our side already from 2026 as main sponsor and from 2027 will take on the role of title sponsor – said Massimo Rivola, CEO of Aprilia – this agreement represents a milestone for Aprilia Racing and the culmination of a successful journey. For this reason, we are particularly proud of this collaboration which will further strengthen the ambition of our project. I thank Monster Energy for the trust they have placed in us, we will do everything to reciprocate it.”
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Statements also expressed by Mitch Convington, SVP Sports Marketing of Monster Energy: “The partnership with Aprilia Racing represents an exciting step forward for Monster Energy in MotoGP. The team has established itself as one of the most competitive and innovative in the championship and we are thrilled to be part of this journey as it continues to evolve. MotoGP represents the pinnacle of two-wheel competition and continues to be a key platform for Monster Energy to connect with fans globally. Together with Aprilia Racing, we are committed to strengthening this bond and contributing to the ongoing growth and momentum of the sport.”
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